Blog Image

The magic of giving back…

February 23, 2018 Posted by: Kidzapp Team Kids Activities
If the play space at Fairytales is the creative mind of the business then the community enrichment programme is its beating heart. This place is serious good vibes, we had to share the open-hearted vision of Fatma Al Madani and her business partner Basma Al Fahim. You already know all about the fun imaginative play that the little ones can get up to here, but did you know that Fairytales can also help them learn about
gratitude and helping in the community? I’ve already learned a thing or two from my enchanting conversations with the team!

This Emirati-duo lead approach is committed to raising a generation of socially minded, caring and grateful kids. During the holiday camps, the team have been busy partnering with local initiatives, such as Enable (a gorgeous initiate run by the Dubai Garden Centre, that trains people with special needs to grow, nurture and create decorative plant arrangements, that are for sale) to bring the special needs community and kids together, to learn from each other and de-stigmatise special needs.


Other awesome collaborations include creating greeting cards and other crafty trinkets to send to kids around the world who need a sprinkle of happiness, in association with the Happy Heart Giving Program, from the founder of The Happy Box. They even run one-off events bringing magic to kids in hospital who don’t have the luxury of going out to play – and are open to collaborating with individuals and companies to reach more kids.

Keeping things local, little ones also have the opportunity to discover some of the nuances of Emirati culture, such as: حق الليلة – Hag El Lailah – (translated roughly as ‘for the night’) a pre- Ramadan Emirati tradition, that could best be described as the original ‘trick or treat.’ (Didn’t I tell you that I learned a thing or two!?)


As well as helping others, kids also learn to help themselves in the pop-up ‘Mother and Child Market’ (in collaboration with Eventra), where kids learn how to bring products to market (think baking cakes, selling crafts – some very enterprising youngsters made a fortune with their ‘make-you- own-slime’ stall at the most recent pop-up. Genius!) Fatma and Basma are on hand to encourage and educate and make sure that the balance sheets add up. Stay tuned to Kidzapp to find out about upcoming events…

Leave a comment

Related Articles
Best Places Where You Can Explore Animals In Dubai And Abu Dhabi
January 23, 2023 Posted by: Kidzapp Team

Animals are such beautiful mysterious organisms that we all love and admire, especially our tiny lit... Read More

15 Awesome Ways To Celebrate Your Child’s Birthday In Dubai And Abu Dhabi This Winter
January 16, 2023 Posted by: Kidzapp Team

Is your kiddos birthday coming up? Well worry not, because we have gathered for you some awesome way... Read More

15+ Fun Outdoor Things To Do This January
January 09, 2023 Posted by: Kidzapp Team

Savor the incredible UAE winter and go on an outdoor family adventure with your family while the wea... Read More

Best Afterschool Activities To Sign Up For In Dubai And Abu Dhabi 2023
January 03, 2023 Posted by: Kidzapp Team

The Holidays are over and schools are back on and the race of afterschool activities resumes! But wo... Read More

12 Fun Things To Do This Winter Break
December 19, 2022 Posted by: Kidzapp Team

Everyone is buzzing around this time of the year with Holiday joy and cheer. Festive lights and deco... Read More

Where To See Santa In Dubai And Abu Dhabi (2022)
December 12, 2022 Posted by: Kidzapp Team

Is there anything more exciting for the kiddos than meeting the Big Man in Red during the festive se... Read More

Christmas 2022: Festive Things To Do In Dubai & Abu Dhabi
December 07, 2022 Posted by: Kidzapp Team

It's the most wonderful time of the year and so many festive events and activities are popping up al... Read More

Whatsapp Image